Impulse Bin Buying Guide

What is an Impulse Bin?

An Impulse Bin, also known as Dump Bin is a fast, convenient and highly effective way for retailers to display products to customers.

Whether you are looking to offload overstocked merchandise or provide easy access to sale items a retail dump bin will certainly help to uplift impulse buys.

These impulse or dump bins are available in a variety of sizes and finishes to accommodate the retailers designs, tastes and requirements.

Benefits of impulse Bins in merchandising

Impulse Bins create sales uplift

An impulse merchandising bin offers the retailer many functions from a quick an easy way to display merchandise to that all important increase in average order value:

• Create uplift in SALES as average order value increases
• Quick & efficient set up
• Easy to rearrange display
• Perfect for CLEARANCE SALES
• Flexible for multiple locations

The many variations of impulse bins

To accomodate the vast spectrum of retail environments and requirements our standard impulse bins are available with a number of variables:

• Number of bins
• Dimensions (length, width and height)
• Colours and finishes
• Depth of bins
• Mobility (on casters or static)
• Wood
• Branding

Our bins come with 3, 4 or 5 bin options. These are often determined by the dimensions available. The dimensions differ from large floor standing dump bins, with casters for ease of mobility, to smaller counter or table top bins which are lighter for easy carry:

The depth of bins can vary as well with some impulse bins coming with internal risers or adjustable internal levels to offer flexibility for the contents.

We offer a full range of colours and wood stains for you to choose from:

Our bins are also manufactured in Redwood or Plywood – this offers subtly different styles. The Redwood being a little more rustic and the Plywood with clean and crisp lines.

With branding as the ultimate option you can truly customise your impulse bin. Create strong buying signals with strategic “calls to action” or raise the profile of your brand and establishment.

So what factors do I need to consider when choosing a bin?

Having all the variables makes for an incredibly versatile product. Too many options, however, can often lead to confusion.

Predominately the key factor in choosing your impulse bin is location. If customers tend to queue or congregate in certain areas then a carefully located impulse product bin can really boost sales.

Here are a few questions which should help in your refinement:

• How much space have you available?
• Will it be used for multi-functions? eg impulse merchandising in a queue, general merchandising display around the store, stock clearance in key locations etc
• What range of merchandise will you be looking to promote? ie how many bins would be required?
• Where do customers queue? Where are the heaviest footfalls within your establishment?
• What size and volume of merchandise are you looking to fill it with?
• Will it be floor standing or raised? ie counter or table top